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30-Minute Demo Script (Mitsukoshi)

Published 2026-05-14Updated 2026-06-302 min read

0. Pre-Demo Checklistโ€‹

| โœ… | Top-5 responses within 1 minute / multilingual / live FX / tourism metrics |

1. Opening (3 min)โ€‹

"Today's demo unifies Mitsukoshi's VIP membership, foreign duty-free, and 700+ luxury tenant brands into a single KG and operationalizes it from the perspective of 5 departments. This is not a concept โ€” it runs on N=2K real members + N=500 Foreigners + 49.5K synthetic + live 4 external signals."

4 core messages:

  1. Foreigner duty-free analysis (S9-M) โ€” combining nationality, FX, and tourism
  2. Luxury SOV and counter occupancy (S10-M) โ€” 700+ brands ร— 19 stores
  3. VIP concierge (S11-M) โ€” Black/Platinum/Gold 1:1 automation
  4. Department persona switcher โ€” perspective of 5 departments

2. Top-5 Demo (20 min)โ€‹

Step 1 โ€” S1 Semantic Search (4 min)โ€‹

  • P1 โ†’ "Female in her 30s + LV/Chanel + Anniversary Sale 50% off"
  • Result: SKU + members + external reviews

Step 2 โ€” S9-M Foreigner Duty-Free โญ (5 min)โ€‹

  • P2 โ†’ "Japanese female in her 30s behavior + FX-aware"
  • Result: Foreigner profile + recommendations + FX fluctuations
  • Highlight: "Automatic simulation of weak-yen impact"

Step 3 โ€” S10-M Luxury SOV โญ (4 min)โ€‹

  • P5 โ†’ "Xinyi store 1F LV vs Hermes counter occupancy"
  • Result: GMV comparison + turnover + counter re-layout recommendation

Step 4 โ€” S11-M VIP Concierge โญ (5 min)โ€‹

  • P4 โ†’ "One Black member + pre-sale recommendation"
  • Result: Member profile + concierge chatbot
  • Highlight: "1:1 concierge automation โ€” no other company offers this"

Step 5 โ€” S2 Persona Chatbot (4 min)โ€‹

  • "Anniversary Sale ROAS" P1 vs P5 comparison

3. Governance (3 min)โ€‹

  • cohort_tag ยท Guardrails (duty-free, minors, PII) ยท AWS Stack on a single page

4. Closing (4 min)โ€‹

  • Wrap-up + next steps (Discovery 2 weeks โ†’ PoC 8 weeks โ†’ Operations 12 weeks)

5. Q&Aโ€‹

QuestionAnswer
Tenant brand data agreements?Counter GMV is first-party; brand metadata is public and separated by tenant consent
Multilingual accuracy?Validated with Cohere multilingual-v3
Cost?~$3.5K/month